Back to Index

Australian Brothel hits Stockmarket
Posted: July 22nd, 2002Posted By: Mike B

One of Australia's best known brothels, Melbourne's The Daily Planet Ltd, today announced it was going public, hoping to raise $12 million from private investors and eventually list on the Australian Stock Exchange (ASX).

As sharemarkets around the world sag, Daily Planet director Andrew Harris was confident that if one thing could stand up it was the sex industry.

"Because the old saying that sex sells is so true, because the adult industry is so massively popular and profitable, we believe the opportunities are unlimited," Mr Harris told reporters.

"The profits in this industry are so high.

"This place (The Daily Planet 'gentlemen's club') makes profits of up around 60 per cent. Most of the adult industry makes 60 per cent profit which means you can pay huge dividends to investors."

Editor: Hah, the stock market meets the cock market!

Back to Index